calling all Biz Owners who want to launch Their Signature Offer

Got a launch coming up?

with a strategy that creates clarity and takes the guess work out of what to do next during your launch. 

The secret to a successful launch is your plan. 

Having a plan is one thing, taking action on the plan and communicating effectively about your offer is how you'll make money. 

A way to keep track of what works. 

Refining and repeating what worked in your launch plan is how you will build momentum to grow your business exponentially. 

A way to turn that plan into sales.

In the words of Launch Mastermind Taylor Swift, "If you fail to plan, you plan to fail. Strategy sets the scene for the tale" - your launch plan is everything!! 

A clear plan. 

some things your live launch roadmap should have

Well, you're definitely not alone. We've all been there.

Whether you love, hate, or feel neutral about live launching, it's part of having an online business and I'm sure we can all agree that it takes a lot of energy & dedication to take an idea and turn into into something that you can sell.

Wouldn't it be nice if you had a roadmap that helped you do this? Something that took all of the guesswork out of creating an offer then launching it to your audience. 

What if we could create that roadmap together?

Do you feel anxious or overwhelmed when it comes to live launching? 

Know exactly when you have to complete each part of your launch so that you stay on track and minimize stress.



Guidance & jumping off points for every piece of content you have to create for your launch from social media posts to your sales page.   

prompts & templates


A proven live launch strategy with step-by-step instructions that are fully customizable to work with your organizational style.

proven strategy


Imagine if you had these for your next live launch!

elise besler
the embodied leader

"Launch strategy helped me feel clear about my launch which helped me have  the biggest group program launch I've ever had!"

student love

You're showing up inconsistently on social media and struggling with the frustration of algorithms and feeling like it's all a big waste of time.

You're ignoring your email list or putting off starting one because you don't have a plan for what you'd write about if you were to send an email.

You're constantly changing your offer suite and it feels more like you're throwing spaghetti at a wall than it feels like a strategic plan to make money. 

You've got Shiny Object Syndrome meaning you have more ideas than you'll ever act on and struggle with seeing your best ideas through to actualization.

Time for some real talk about what might be happening right now in your business...

An offer suite you feel excited to share & sell to your audience. 

A Launch Calendar and a repeatable Live Launch Strategy that ensures your business will grow when you start to to show up consistently. 

Clear messaging for your brand that magnetizes your ideal client. 

A content plan that makes creating content for your email list & social media easier and way more enjoyable.  

Zero shame if this is you... we've ALL been there.
It doesn't make you a terrible entrepreneur, but it does mean you need a strategy to develop...

The Launch Toolkit

let me introduce you to...

a comprehensive launch strategy hub with everything you need for your next live launch.

  • reflecting on your launch & metrics
  • planning for your next launch 
  • offer a downsell to those who didn't purchase your main offer

phase Four - february

Reflecting on your launch

  • prep for open cart
  • host your webinar or challenge
  • your live launch 

phase three 

Inviting your audience to invest their time & money with you.

  • use social media to engage your audience & create superfans who rave about you
  • mapping out your launch funnel
  • webinar and challenge strategy
  • writing your badass sales page

phase two 

Engaging with your

  • review & refine your offer
  • project planning & organization
  • messaging strategy
  • goal setting & metrics
  • list building

phase one

Building the Foundation for your launch & nurturing your audience.

Here's the shakedown...

misty lucas, Elevate

" I found myself with a crystal clear vision of where I needed to take my project and the precise steps to get there."

My work  offers you an invitation to shine in your brilliance & confidence while you build a body of work that FEELS really good to share with the world.

Born & raised on the Canadian Prairies, I currently live in rural Saskatchewan with my family. Thanks to the power of online business, I use my intuition, curiosity, and tech know-how to support online business owners close to home & around the world to grow sustainable businesses they love. 

My mission is to offer all of my clients a space to connect & thrive in community & love. 

I'm Robin, Launch Strategist & Tech VA  invested in helping you have successful launches.

hey there!

Ready to get started?

Sustained action over a long period of time will produce results. The goal of the Launch Collective is to give you both a repeatable launch strategy AND a growing network of entrepreneurs that will support you to keep going until you have the results you desire.

keep going


We're not in the business of manipulation or predatory tactics. I've intentionally curated a strategy that allows you to communicate the value of your offer over a 3 month timeframe so that your audience is ready to buy when your cart opens.

build trust


use a proven strategy

I can't emphasize enough how important planning is for reducing stress and enjoying your launch more. I have done all of the planning for you and will help you adapt the plan to your offer & organizational style. 


What's my live launch methodology?
It's simple!

I want you to feel really good about the decisions you make for your business. If you purchase the Launch Toolkit & later decide that it's not for you, you'll receive a full refund within the first 24 hours after purchase.

24 Hour Money-Back Guarantee

minimizing your risk


Yes! Let's do this!

it's time for a strategic live launch.


If you've been contemplating a Q1 launch, it's time to start planning now!

The Launch Toolkit takes care of the strategy so you can develop a launch plan that you can refine, repeat and use to grow your business in 2024. 

Your most epic launch  ever is about to kick off! 

it's go time!

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