What is a launch strategist & why do I need one?

If you’re a dreamer like me (and honestly – if you’re on here it’s very likely you are) you have some big plans for your business. Maybe you’ve written them out – but more likely I’m guessing they’re bouncing around in your head as you daydream about what’s possible for you & the people you serve. 

Is it that new funnel you’ve been considering, or maybe a new program you want to launch? Either way – you want to make it happen. 

There are two ways to do exactly that – make it happen. 

The first way is to rely on whimsy and let your intuition guide you through a launch. It might go well. 

 The second is to use a strategy. 

You can totally DIY this – I’ve even made something to help you do that. 

What I want you to imagine today is that you’re FULLY supported while launching your new idea into the world. You’ve got someone right by your side helping you decide on your next steps, keeping you accountable, and ensuring everything stays on track so that your new idea can come to fruition with the least amount of stress possible. 

That’s exactly what a launch strategist does. 

Not everyone has the skillset to strategize a launch from start to finish – because it IS a skill.  It requires being able to clearly visualize the end result and then work backwards to ensure every step that needs to be taken to get to that result is part of the strategy. 

Luckily – I have been blessed with a neurospicy brain and I’m REALLY good at launch strategy.  At times this skill is an absolute curse because it’s actually what causes  “executive dysfunction” to happen. 

Executive dysfunction for folks who have ADHD is what happens when you’ve got a BIG job to do and you simply cannot do it. It’s part overwhelm, part procrastination, and 100% frustrating because almost all of the time you WANT to be able to do the thing. You just can’t. 

So, how on earth does executive dysfunction help me be a badass Launch Strategist? 

The thing that causes the inability to start something is the feeling of overwhelm I get when I think about all of the steps required to do the thing. 

And that’s why I’m amazing at planning your launch.  I can visualize every single step that needs to happen in order to get to the end result. It’s totally a superpower and I intend to use it to do good work in the world. 

That work?

Helping you make your big dreams & ideas happen in your biz. 

The BONUS of living nearly 50 years with ADHD (40 of which were undiagnosed) is that I have mad skills for overcoming things like executive dysfunction. So while I still struggle with getting started – I have learned that putting the multiple steps into order and focusing on one bite sized step at a time is how to get things done. 

I don’t see launches as overwhelming or unsurmountable jobs – I see them as many many baby steps that eventually lead to nurturing and growing a dedicated audience that WANTS to buy your offer or invest in your big ideas! 

I’m booking now for Q1 Launches in 2024. We’ll begin our work together in mid-October with a mid-January open cart.